decorative image of Craney , Mike Craney 2024-01-23 14:11:10

A third-generation Pensacolian, Mike is a graduate of Auburn University with a Master’s of Business Administration and a Bachelor of Science in Business Management.

An accomplished executive-level marketing professional with over 30 years of experience, Mike has a proven track record in strategic planning, budget management, operational leadership, program implementation, branding development, staff coaching, media planning, research, and data analysis. He currently serves as the Marketing Operations Manager for PenAir Credit Union.

During his career, Mike has garnered numerous awards and accolades, demonstrating his creative, innovative, enthusiastic, and forward-thinking leadership in a team environment, focusing on achieving continuous audience engagement and improved business performance. He was the production lead on over 300 American Advertising ADDY Gold and 15 American Advertising ADDY Best of Show winners and was the creator and co-host of 3 Minute Adventures for Visit Pensacola, which won a Silver award from Travel+Leisure magazine for a National Marketing YouTube series.

His innovative approach to managing results-orientated growth has led to national success for companies in the advertising, technology, and SAAS platform industries.

Throughout his career, he has been heavily involved in our community serving on numerous boards, including East Hill Christian School Board of Directors, the Pensacola Catholic Advisory Committee, the Escambia County School District – Next Generation Learning Community’s Multimedia Advisory Council, the USO Advisory Committee, three time President of the American Advertising Federation Pensacola Chapter, Leadership Pensacola Selection Committee and Curriculum Committee, and the greater Pensacola Auburn Club.

As a former faculty member at Pensacola State College, Mike knows first-hand the importance of the college and its impact on our local area.